Brain Shift Radio’s Life in Beta

Brain Shift Radio’s beta testing is going full-bore. We’ve squashed a few bugs, added new tracks, and have received enthusiastic feedback from users. Here is what some are saying:

• “Love the Brain Shift Radio!!! It’s absolutely wonderful. Sucks the anxiety right out of you!!!”  Allie S.
• “Wow!  I’m logged in. This is awesome! Just the feature of mixing tracks is awesome in itself.  That almost makes it seems like a synth, or a cool app where you actually manipulate the song. It totally works. I’m excited to create some new ‘focus’ tracks to use while I work.”  Mark H.
• Congratulations and THANK YOU for the Brain Shift Radio. It’s absolutely FABULOUS. I listen to your music while I’m working on the computer. It is helping me remain calm, focused, and creative. I LOVE IT !!!!!!!!! Shirley L.

Stats:

In the two weeks since we’ve launched the beta, Focus was the most popular category, boasting 26% of the tracks played. Second in line has been Energy, with 23% of the usage. Next are Brain Boost and Calm with 15% and 13% respectively. Sleep, Meditation and Uplift each held roughly 8% of the usage.

As a result of the Focus category’s popularity, we have added more focusing tracks and variants.

Based upon high volume of user work, we’ve tweaked the algorithms (or algorhythms as we REI folks call them) that determine which tracks work best. These back-end brains will keep BSR robust and ticking like a well-oiled IT machine that it is.

Brain Shift Radio’s Beta status will last through the end of June. Jump in while the going is still hot!